Unfair terms in contracts Essay Example | Topics and Well Written Essays - 500 words

Unfair terms in contracts - Essay Example For example, if the supplier has the rights to alter the terms of the contract, it is considered to be unfair terms. Often, the obligation on the part of the supplier is very less or negligible as stated by the contract reflecting unfair terms again. Also, if terms of a contract put excess trouble to the consumers, then such contracts are said to contain unfair terms. Such terms tend to affect the faith of the customers2. In cases of mobile phones, credit cards, or tickets for airline or concerts, customers often rely on the suppliers too much to understand the unfair terms involved in the contracts that they enter into with the suppliers. For example, credit card companies often change their rules and policies if they are in need for the return of the money from the customer. Fine print in relation to a contract refers to the minute details of the contract rules that are presented in small print and might not be visible always. It might even possess the right of the suppliers to alter the terms of the contract. In case such a print is completely hidden, then it might not be considered as part of the contract at all and hence the supplier cannot take advantage of that3. Thus it can be understood in this context that if such fine prints are not hidden, then it becomes the responsibility of the customers to read the details without which several terms of the contract might remain unknown to the customers. From the study, thus, it can be concluded that the unfair terms are those terms in the contracts where the supplier has more advantages than the consumers. Moreover fine prints if hidden might not be considered as part of the agreement, but in other cases, they prove to be the customers’ duty to read them to avoid lack of knowledge of the unknown terms in cases of mobile phones, credit cards, airline tickets or concert

KLM airlanes Research Paper Example | Topics and Well Written Essays - 1000 words

KLM airlanes - Research Paper Example is facility (Meet & Seat) allows travelers to choose who should be seated next to them by forwarding a request through company’s the newly implemented reservation system†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. KLM airlines hugely depends upon online social media networks to market its services worldwide†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. The company offers numerous free benefits like free airport transfers to its members†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. KLM Royal Dutch Airlines or simply KLM airlines is the flag carrier airline of Netherlands. Although KLM was founded by Albert Plesman on 7th October 1919, the company originally commenced its operations on 17th May 1920 by operating its first flight from London to Amsterdam (‘History’ KLM, para.1). The company is headquartered at Amstelveen. The KLM airlines carry out scheduled passenger and cargo services worldwide to over 90 destinations. The organization possessed workforce strength of 31,787 people as of 31st March 2010. KLM airlines is the world’s oldest airline still using its original name. As specified in Plunkett’s almanac, KLM Cityhopper, Martinair, and Transavia.com are the major subsidiaries of KLM airlines. This paper will discuss the recent marketing activities at KLM airlines in detail. While analyzing the recent marketing activities at KLM airlines, it is clear that the company increasingly focuses on social media marketing, because the management believes that social media marketing is the most cost effective way to promote company services worldwide. In order to take advantages of online social media marketing, recently the company has created three marketing campaigns namely KLM Surprise, Tile & Inspire, and Live Reply. Under the KLM Surprise campaign, the firm tries to reach out to its passengers with intent to reward them for remaining with the company. For this purpose, the company extensively used social media monitoring to identify individuals who mentioned KLM in their check-in. The company located those persons and presented them small